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Baba Green

Baba

Green

Baba Green

Retail Design
Identity
Retail Design
Identity
Retail Design
Identity
Retail Design
Identity
Retail Design
Identity
Retail Design
Identity
Retail Design
Identity
Retail Design
Identity
Retail Design
Identity
Retail Design
Identity

Concept and design of the corporate identity for the oriental fast food restaurant Baba Green. The market launch of the »Baba Green« foodservice gave us the opportunity to develop the new branding from scratch. The design illustrates the brand value: the connection between tradition and modernity, Orient and Occident, fast- and smart-eating. The visual anchor is the typographical translation of a kebab. Well, of course it is. The logo thus consists of two formally corresponding elements: an iconographic symbol and the typography. The resulting »lettering« provides the foundation for various symmetrical patterns, allowing a variety of different styles for the design.

Interior Design
Bianca Timmermann
Photography
Dario Raspudic

Projekt Typ

Projekt Typ
  • Alle
  • Identity 23
  • Publication 20
  • Interactive 10
  • Motion 8
  • Type 8
  • Room 11

STUFF

Gefaltetes Poster auf gelbem Grund / Folded poster on yellow background
Magazin Stapel fotografiert in Garage / Magazine stack photographed in garage
gezählte Edition Stempel mit Letterpress / counted edition stamp with letterpress
Fotografie von Gänsen / Photography of geese